diff --git a/boards/pinetime/include/board.h b/boards/pinetime/include/board.h
index 43d3850966..0d306aa231 100644
--- a/boards/pinetime/include/board.h
+++ b/boards/pinetime/include/board.h
@@ -76,6 +76,7 @@ extern "C" {
 #define ILI9341_PARAM_RGB          1
 #define ILI9341_PARAM_INVERTED     1
 #define ILI9341_PARAM_NUM_LINES    240U
+#define ILI9341_PARAM_ROTATION     ILI9341_ROTATION_HORZ_FLIP
 /** @} */
 
 /**